As we’ve talked about before, understanding vehicle financing can be a tricky proposition, especially if you’re new to car buying. To help take away some of the mystery surrounding vehicle financing, Ford has released a series of new videos aimed at helping people appreciate things like credit and the differences between buying and leasing.
“We’re making it easy for people to understand automotive financing by providing the straightforward information they need to make good decisions about one of their biggest purchases – a vehicle,” said Krista Conyers, Ford Credit Marketing director. “For example, the ‘What is Credit?’ video compares a credit score to a grade on a school report card.”
Young car buyers who may be out shopping for their first new Ford car or truck in Santa Clara are one of the main audiences that the automaker is targeting with the new videos. Featuring a young woman and fun and entertaining graphics, they lay out the basics of things like the importance of your credit score and how that’s used to determine the final price of your vehicle loan or lease.
They also cover the main differences between getting a loan or lease, so that shoppers can know which option is the best for their needs and their budget.
To find out more about the many finance offers and incentives we offer at Frontier Ford, visit our Santa Clara Ford dealership today and speak with one of our friendly and expert salespeople.