Ford has established a remarkable standard for 2026, earning top honors from J.D. Power as the No. 1 mainstream brand in its Initial Quality Study for the first time since 2010. Through a dedicated focus on consumer preferences and notable advancements in safety, design, and connected technology, Ford has secured substantial industry accolades.
No. 1 Mainstream Brand
Ford's upward trajectory is striking. Just a few years ago, in 2023, the brand was ranked No. 15 among mainstream automakers by J.D. Power. Now sitting at the very top of the rankings, Ford has outperformed a wide field of automotive rivals. Ford President and CEO Jim Farley highlighted the collective effort behind the award.
"This is a proud day for everyone at Ford and the result of years of intensive work across our company. Many doubted that an American company with a huge American workforce could compete with the world's best on quality, let alone reach the top. But we put our heads down and worked together every day to deliver for our customers." Farley continued, "Today, Ford is not only the most American automaker but also the gold standard for new vehicle quality."
Commenting on the significance of the result, Thomas King, J.D. Power's president of OEM solutions, noted that individual model excellence drove the brand's overall triumph. He stated, "The Ford F-150, Ford Mustang, and Ford Super Duty ranked highest in their respective segments."
With seven out of 10 Ford models placing in the top three of their respective vehicle segments, Ford demonstrated unmatched consistency. This high winning percentage confirms that Ford is excelling across multiple categories simultaneously. At Frontier Ford, drivers can explore these celebrated models—such as the Mustang, Super Duty, F-150, and Explorer. Stop by Frontier Ford to test drive a new vehicle and experience this recognized quality in person.
More Information
Learn more about Ford's top-ranking performance in the J.D. Power Initial Quality Study. Frontier Ford has all the insights and information prospective buyers and longtime fans need. Contact Frontier Ford today to speak with a representative.
